The Economics of Rock Climbing at Red River Gorge

Red River Gorge pic
Red River Gorge

An Iraqi war veteran and retired Air Force brigadier general, Robert P. Givens serves as president of RPG Consulting, a firm he also founded. Outside of work, Robert P. Givens pursues a number of outdoor activities, including rock climbing.

An internationally popular rock-climbing destination is the Red River Gorge in Kentucky. The area has numerous routes, great natural beauty, and remarkable sandstone crags.

A recent study revealed that around 7,500 domestic and international climbers visit the area each year. An estimated $3.6 million is spent by these climbers annually in the six counties through which the gorge runs. Some of these counties have among the lowest median incomes in the country; opening up more areas for climbers could result in improved economic activities in these counties.

Yet there numerous factors to consider before more areas can be opened. Among them are historical and cultural aspects, as some areas contain native artifacts that the presence of climbers might affect. The environmental impact must also be evaluated. There are rare animals and plants at the site, and some plants are the only ones of their kind in the world.

It is hoped that the study can help various stakeholders to unite and find common ground to the benefit of all concerned.

Gulf War – US Airpower Proves Decisive Against Ground Operations

The Epic Little Battle of Khafji pic
The Epic Little Battle of Khafji

With an extensive combat background in the US Air Force, Robert P. Givens has served as command pilot and carried out senior executive responsibilities in the national security process. Robert P. Givens was one of a number of military members featured in an Air Force Magazine article “The Epic Little Battle of Khafji,” which recounts the effects of US airpower on Iraq’s only organized offensive during the Gulf War.

Lasting only two days, the Battle of Khafji answered key questions about a long-running debate on the ability of airpower to contain enemy maneuvering capacities. Undertaken a month before the significant ground battles, the response to Iraqi movements occurred at night and on extremely short notice, with no ground attack synchronized.

General Norm Schwarzkopf deliberately avoided ground confrontation, with the Air Operations Center guiding sorties against Iraqi forces that had been identified by the Air Force E-8 Joint STARS, as well as the A-10 Mr. Givens piloted. Air attacks were effective in destroying Saddam Hussein’s vehicles, with the desert environment making them relatively easy to target. Secondary sweeps were then directed against stranded forces and the offensive was stopped in its tracks.

The Unbridled Eve Gala – A Night of Glamour, Hospitality, and Giving

The Unbridled Eve Gala pic
The Unbridled Eve Gala

As the president of RPG Consulting LLC, Robert P. Givens helps private companies develop strategic and operational plans to become more efficient and to improve their local communities. Robert P. Givens has also used his skill set to volunteer on the board of directors for Unbridled Eve since January 2012.

Unbridled Eve is a non-profit charity event held on the eve of the Kentucky Derby to benefit charitable organizations. The gala provides entertainment for horse racing industry professionals, local and national business leaders, and celebrities from television, film, sports, and music. The next Unbridled Eve event will be held in May 2016 in the Grand Ballroom of The Galt House Hotel and will feature an auction, a gourmet dinner, and live entertainment from celebrity musical guests.

Two of the biggest sponsors of the event will be Southern Wine and Spirits, which will be providing an assortment of fine alcoholic beverages, and Humana Vitality, a health-conscious company that will be organizing an interactive dance. While the event’s primary beneficiary will be Blessings in a Backpack, an organization dedicated to fighting child hunger, some of the proceeds will go to other non-profit organizations as well.

Starship Troopers by Robert A. Heinlein

Starship Troopers pic
Starship Troopers

Robert P. Givens is a former command pilot for the U.S. Air Force and the founder and president of RPG Consulting. Outside of work, Robert P. Givens names reading as one of his pastimes, and Starship Troopers by Robert A. Heinlein as his favorite book.

Starship Troopers, the 1960 winner of the Hugo Award for Best Novel, was first published in December 1959 as a two-part serial in The Magazine of Fantasy and Science Fiction. The novel is written in first-person narrative style, and tells the story of Juan “Johnnie” Rico, a soldier who is part of the futuristic Mobile Infantry.

Throughout the novel, Rico progresses from recruit to officer, and along with other characters, explores sensitive themes, including suffrage, delinquency, and corporal punishment. The novel chronicles a war between mankind and an alien species called “the Bugs,” and takes place in outer space. Though the novel has faced controversy for seemingly glorifying war and the military, it saw great success upon its release. It is still widely circulated many years later.

The 2016 Unbridled Eve Derby Gala in Louisville, Kentucky

Unbridled Eve Derby Gala pic
Unbridled Eve Derby Gala

Entrepreneur Robert P. Givens uses the operation management skills he acquired as a commander, director, and general officer in the Air Force to guide his business, RPG Consulting, LLC. In addition to helping his executive clients build strategies for their companies, Robert P. Givens dedicates his time to serving as a board member for several nonprofit organizations and events, such as the Unbridled Eve Derby Gala.

The Kentucky Derby is a long-established tradition (dating back to 1872) that brings horse racing enthusiasts from around the world each year to watch the competition and to socialize. Before the 2016 festivities take place, Unbridled Eve will host the fourth annual Derby Eve Gala on May 6 at the Galt House Hotel in Louisville, Kentucky. Black tie-optional, the dinner and dance will feature a guest list of celebrities and notable figures from a variety of industries all gathered in support of charitable causes. Proceeds from the gala will benefit Blessings in a Backpack and other groups that provide aid to children throughout the country. For more information, please visit

USA Cares Provides Support to Military Members and Veterans

USA Cares pic
USA Cares

Robert P. Givens is a retired United States Air Force brigadier general and the founder of a corporate advising firm, RPG Consulting. As a supporter of charitable endeavors, Robert P. Givens is involved with USA Cares, a Kentucky-based non-profit charity dedicated to assisting recently deployed U.S. military personnel, veterans, and their families.

USA Cares provides programs that help members in several ways. The organization supports service members facing financial challenges, such as providing food for their families and paying utility bills. In these situations, USA Cares provides emergency financial assistance. The organization also assists with job placement services and housing to prevent evictions and foreclosures. In addition to these programs, USA Cares specializes in helping with unseen combat injuries, such as post-traumatic stress (PTS) and traumatic brain injury (TBI).

According to the website, the organization assisted with more than 75,000 cases and provided more than $11.5 million in indirect support grants in 2015. The charity maintains a relatively low administration cost rate of 6.92%, and more than 80% of donations go directly to programs and services.

Tips for Safe Rock Climbing

Rock Climbing Safety pic
Rock Climbing Safety

A retired brigadier general in the United States Air Force, Robert P. Givens couples his military experience with private sector business planning and operational practices in his role as president of RPG Consulting LLC. Outside of his professional pursuits, Robert P. Givens enjoys outdoor hobbies such as rock climbing. Outdoor climbing can be unpredictable, so it is important to remember the following safety tips: